Bluebox | Visual Identity & Content
Bluebox is a Swedish e-commerce company offering gift-wrapped deliveries sent directly to the recipient, complete with a personal greeting card.
Over five years, I was responsible for all visual content across the brand: website graphics, social media, newsletters, digital and print advertising, and print materials.
Over five years, I was responsible for all visual content across the brand: website graphics, social media, newsletters, digital and print advertising, and print materials.
The role was genuinely all-round, spanning everything from photo and video production to layout and copywriting, and gave me a deep understanding of how to build and maintain a consistent visual identity across multiple channels over time.
Graphic Designer & Copywriter, Bluebox, 2015-2020
Tools: Adobe Photoshop, Illustrator, InDesign, Premiere Pro
Campaign visuals
Photo editing & mood images
Supplier studio images edited and styled into mood-driven compositions for web and social media.
Banner ads
Greeting cards
Inspirational videos
